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Versatility and a background in business are the keywords of Michel’s copywriting. His portfolio covers everything from advertising slogans and company/product names to entire brochures, catalogues and websites.

Having studied economics and worked in product development gives Michel the experience to know where his clients are coming from, and the knowledge of branding, market segmentation and innovative marketing to help them communicate their message. Coupled with his writing abilities and experience of the publishing and advertising branches, it produces a powerful blend of skills particularly well suited to copywriting.

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